The Business Planning Framework
The Business Planning Framework
Now that you've decided what you want your small business to accomplish, we'll formalize your desires into a vision statement as part of the business planning framework.
First, though, because a vision statement is all about choosing a future destination, you need to articulate where you are now, giving your business planning a starting as well as an endpoint. You'll do this by writing a mission statement, describing what your company does and how you do it.
Then shape your vision statement by applying the formula as directed. (Note that using a five-year timeline is not a requirement; you can certainly change this to any number of years that you wish.)
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